If you’re here, chances are you care deeply — about your business, your community, the planet, and the legacy you’re creating. We share that same heartbeat, and it’s why Green Hawk Guides exists.
Green Hawk Guides was founded by Carol Cabbiness, a Profit First Professional, former engineer, and strategic guide for purpose-driven entrepreneurs.
My path here wasn’t linear. I spent decades in engineering and nonprofit leadership, solving problems and building systems.
But when I launched my own purpose-driven business, I quickly realized something most entrepreneurs never say out loud: money feels messy. Even with spreadsheets and reports, I couldn’t see how my values and finances fit together.
That pain point led me to Profit First — and eventually to create the Regenerative Wealth Method: a clear, practical way for founders to align money with mission, and build a business that sustains life instead of draining it.
At Green Hawk, we believe healthy businesses share three essentials:
People 🌿 – The dignity and brilliance of people come first. We welcome all identities, foster strong relationships, and value wise action over perfection.
Planet 🌎 – Businesses can be a force for renewal. We plant a tree for every client and share profits with environmental charities that heal the earth.
Profit 💸 – Profit is not the end goal; it’s the fuel. It should serve you, your community, and your mission; never the other way around.
You deserve a business that sustains you and contributes to the world you want to see.
Let’s start restoring profit with purpose so you can thrive while making your impact.
- Carol, Green Hawk Guide
Start now by taking the Passion to Profit Quiz.
🌿 People
We believe in the dignity and brilliance of all people.
We welcome clients of all races, genders, identities, and backgrounds.
We value thoughtful questions, wise action, and honest mistakes — repaired with grace.
We build strong, trusting relationships that empower clients and uplift communities.
🌎 Planet
We are committed to the renewal of our planet.
We guide purpose-driven founders so they can grow thriving, impactful businesses that contribute to a better world.
Each year, we plant a tree for every client.
Each quarter, we give back — sharing a portion of our Profit First allocations with environmental charities doing vital work.
💸 Profit
We believe profit should serve people and planet, not the other way around.
We design regenerative financial systems that align with your values and life.
We build sustainable strategies, not just spreadsheets — offering insights that help clients make confident, impactful decisions.
We practice what we teach: clear systems, consistent action, and a commitment to long-term wellbeing.
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